Mission of Freede: to advocate a simple yet sophisticated life style for human beingsInnovationsimpleness, plainness and smartness;Connotation: personalization, differentiation and internationalization;Spiritstrive with courage and wisdom;Soul: breakthrough, excellence, leadership;Sharingmutual respect, compliment and support;Maxim: share with team members, share honor and success;Personalitycontribution, loyalty, friendliness and thankfulness;Social responsibility contribution to society and harmony of society;